China’s Chang’an Automobile Group revealed to the media that in order to get rid of its low-end brand image for poor quality and low price, Changan Group has decided to make an own brand high-end vehicle.
It is reported that the incoming high-end model is an extension of the current Changan brand, but its operation mode will be different. General manager assistant of Changan Group told the reporter that the high-end model will use a new logo and its market position will be higher than the Benni, Alsvin and even SAIC’s Roewe 550.
Xu Liu ping, president of Changan Group said that not only will the high-end brand boost Changan’s existing brand image, but will cement its position as the first car camp at home.
Changan Group had a fast expansion last year due to the restructuring of Aviation Industry Corperation of China and a JV with Peugeot Citroen. Despite of which, Changan Group expressed that developing self-owned brand is its first priority.
Changan Motor has established R&D institutions in Chongqing, Shanghai, Beijing, Harbin, Jiangxi, Turin (Italy) and Yokohama (Japan).
Xu said that Changan Motor aims to sell three million vehicles in 2015, and in 2020, that figure will be five million units.
如今自主品牌车型已经不再是多年前的“低价低质”了,在保持价格优势的前提下,车型配置和做工都正在逐渐提升。伴随着合资自主车型的兴起,自主品牌更要加紧提升自身竞争力了。对此长安汽车拿出了实际行动,全新的车型逸动EADO的推出,表示他们已经准备好了接受挑战。
作为一辆紧凑级车型,长安逸动的车身尺寸达到了长4620mm/宽1820mm/高1490mm,因此看起来并不算小,2660mm的轴距虽然并不吓人,但是车内的腿部空间还是非常充分的。车窗边框上的镀铬条贴的很有新意,只覆盖了最下方,并且在C柱处设计了一个起伏,很好的摆脱了大俗的风格。
长安逸动正式上市 售价为7.39-9.49万
先期上市的逸动将搭载“BLUE CORE”系列的1.6L发动机,最大功率为92kW/6000rpm,峰值扭矩为160Nm/4000-5000rpm,从参数上看在同级产品中算得上是非常出色的了。与之匹配的是5速手动或4速自动变速箱。
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